Pimax

Overview
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Extended Reality?
Next-gen Displays?
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Hardware manufacturers
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Pimax is a Chinese manufacturer of PC VR headsets, specializing in high-definition, wide field-of-view (FOV) displays. The company’s latest headsets announced include the Crystal Super and Crystal Light, priced at USD 1,799 and 699 respectively (April 2024). Notably, the Crystal Super offers an interchangeable optical system allowing changes in displays and lenses with switches between QLED and micro OLED panels. Further, the Crystal Super headset’s housing volume will be reduced by nearly 30%, and its aspherical glass lenses will be 30% larger for a wider field of view (FOV).

In July 2023, Pimax launched the Crystal VR headset (USD 1,599), offering 4K resolution per eye (35 PPD), a 140° FOV, auto-IPD adjustment, local dimming, eye tracking, and foveated rendering. Other headsets manufactured include the Pimax Portal (priced at USD 369-549; launched in 2023) the 8K X (USD 1,387; launched in 2019) and the 5K Super (USD 812; launched in 2018). 

As of April 2024, the company finished 70% of the development process for its upcoming Reality 12 K headset, slated to launch in 2025. The company was also working on its ‘VR Station’ (initially announced late 2021) a compact, console-like computer for running PC VR content which would be wirelessly streamed to its Reality 12 K headset.

Pimax recommends high-end graphics cards for its high-resolution headsets and offers accessories like haptic feedback Sword Kit controllers, base stations, and add-ons (eye and hand tracking modules, earphones, and face covers) for enhanced functionality. It also launched a PC VR content store in September 2022, offering a 100% developer revenue split since March 2023 to incentivize content creation. 

In October 2024, Pimax opened 314 Labs, a VR R&D center in the USA and China.

Key customers and partnerships

Pimax partnerships included that with Tobii (to integrate its eye-tracking solutions into Pimax headsets in October 2021), Matts Digital (to deploy its VR for European countries in June 2020), and WEARVR (to add Pimax games to the WEARVR store in June 2019).

HQ location:
No.3000, LongDong Avenue, Pudong New District Shanghai CHN
Founded year:
2015
Employees:
51-100
IPO status:
Private
Total funding:
USD 68.0 mn
Last Funding:
USD 28.8 mn (Series C; Feb 2023)
Last valuation:
USD 374.4 mn (Feb 2023)
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