Industry scope

This industry focuses on companies offering the following:

1. Content Creation Software: These companies develop content editing tools and production software
2. Production hardware: These companies develop production related hardware including cameras, video converters, recorders, and editing hardware
3. Video Encoding and Compression Software: These companies include encoding and compression software solutions for media and broadcast applications
4. Streaming platforms: These companies offer content streaming platforms for end customersfor end customers

1. Providers of democratized content creation tools and social broadcasting platforms, such as companies that offer platforms for the production, editing, personalization, and distribution of digital media content on a B2C model (covered under Creator Economy)
2. GenAI-based content creation tools such as text-to-video platforms (covered under Generative AI applications)
3. Analytics platforms for media applications, as these platforms are typically not pure-play analytics for media applications, and since our focus is primarily on companies catering to media creation and broadcasting.
4. Companies that provide content delivery network (CDN) solutions for media streaming and broadcasting, as CDN solutions are not limited to media tech (additionally, CDN solutions that offer edge computing-related offerings are covered under Edge Computing)