Convenience Foods

Freshness in every bite

Overview

Convenience foods are commercially prepared products designed to save time and effort in terms of meal preparation. They come as packaged meals or mixes, snacks, frozen foods, and canned products, which tend to be shelf-stable and/or require minimal preparation, like microwavable heat-and-eat meals. Convenience foods have become popular in recent times owing to factors like busier lifestyles and smaller households driving demand for single servings.

Advancements in food technology have led to a range of convenience foods being developed to meet this demand, often leveraging cooking appliances like microwave ovens and air fryers. Companies developing convenience food solutions are also exploring ways to ensure that products are healthy for the consumer while maintaining similar quality, texture, and nutritional value offered by conventional cooking methods. Companies are also developing technologies to enhance the sensory appeal of snacks by enhancing textures and flavors.

Note: Additional sections (such as market sizing, detailed overview, and incumbents) can be provided on request.

The Disruptors


Funding History

Competitive Analysis


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Product Overview
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Product Metrics
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Company profile
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Notable Investors


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Industry scope

This industry focuses on the following: 
1. Food designed for air fryers: Creating snacks optimized for air fryers, ensuring even cooking and maintaining taste and texture when air-fried
2. Snacks with enhanced texture: Enhancing snack texture to achieve a satisfying, crunchy bite, elevating the sensory appeal of snacking experiences
3. Frozen to fresh-tasting prepared meals: Developing frozen meals that preserve fresh-like quality, maintaining taste and texture as if freshly made
4. Convenient preparation: Fully cooked meals or meal kits that are quick and easy to prepare, reducing preparation time and effort
5. Shelf stable meals: Fully cooked meals that require no refrigeration and can easily be prepared by microwaving
However, we exclude the following areas when selecting companies for this industry:
1. “Free from” foods: Companies that develop foods that are designed for individuals' dietary needs. For instance, foods free from major allergens, including dairy, nuts, and gluten (broadly covered under the Alternative Ingredients industry hub)
2. Cold chain solutions: Companies that develop solutions to protect temperature-sensitive perishable goods like food and beverages (covered under )
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