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No-code Software

Now anyone can become a software developer.

Overview

No-code development platforms (NCDPs) aim to give power to individuals to realize their software ideas, regardless of technical skill and know-how. To do that, these platforms utilize familiar functions such as drag-and-drop, filters, data queries, widgets and application programming interfaces (APIs), to create software without the need to write a single line of code. NCDPs have so far disrupted business applications, mobile applications, and websites.

What's driving this industry?
Market Sizing

No Code Development Platform market could range between USD 4.0-7.5 billion by 2025

Conservative case

USD 4.0 Bn

Base case

USD 5.8 Bn

Expansion case

USD 7.5 Bn

USD billion02468202020212022202320242025
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COVID-19 IMPACT

  • Wix reported an increase of 31 million registered users in 2020 (only 23 million were added during 2019) along with 995,000 net premium subscription additions (516,000 additions in 2019). 

  • Shopify’s revenue grew 86% YoY in 2020, while the Gross Merchandising Volume sold via its platform rose 96% YoY in 2020. 

  • BigCommerce’s revenue rose 35.9% YoY in 2020.

  • Zephyr and Shogun raised funding in 2020 and reported significant revenue growth. 

  • Airtable, Ushur, and Unit21 raised funding during 2020 and noted that the Covid-19 pandemic increased business growth and demand. 

  • Unqork partnered with the city of New York to build and launch a Covid-19 crisis management platform backed by CapitalG (Alphabet) and BlackRock.

Market Mapping

The NDCP industry is dominated by workflow automation, business application and web application and e-commerce segments, attracting most funding with more startups being in early and growth stages. Notably, the workflow automation and business application segments had slightly higher composition of early and growth stage startups compared to the web application and e-commerce segment.

Incumbents
Growth
Early
Seed
Pre-Seed
Business Application
?
Workflow Automation
?
Web Sites and e-commerce applications
?
Spreadsheets, databases and data science
?
Mobile Application
?
Gaming Apps
?
Spreadsheet.com
Spreadsheet.com
Spreadsheet.com
Spreadsheet.com
Spreadsheet.com
Spreadsheet.com
Salesforce
AWS
Microsoft
IBM
Acuant
C3 AI
Tigerlab
Agiloft
Scope AR
Majesco
Airtable
Unqork
Odoo
WalkMe
Coda
Ada
Tulip
Smartsheet
Ceros
Jebbit
Kore.ai
Flashpoint
Instanda
Knack Inc.
Flowfinity Wireless
CaptivateIQ
Tonkean
Reprise
EasySend
Walnut
Typeform
Unit21
Famous
Betty Blocks
Skuid
Knak
Stacker
Uizard
Tiled
Demostack
Softr
Innoveo
Autify
Forma.ai
FormAssembly
Squirro
Landbot
Adalo
Intuiface
Druid
Joget
Lang.ai
Pattern Health
Yapp
Cognito, LLC
JotForm
Abbacore
Callvu
Monolith AI
EverAfter
Anima
Dyspatch
Octane AI
Mobius Labs
Heyflow
Polymer
Uiflow
Enable.us
SpecTrust
Tourial
CatalystXL
HelloFlow
Monetize360
Full Speed Automation
Judo
Index
Mailmodo
Reflect
Dealtale
MuukLabs
Zammo
22apps
Mightyforms
Ampstor
Blobr
SAP SE
Verisk Analytics
Zoho
Astreya
Insightly
SailPoint
Atlassian
Qlik
Klaviyo
Formstack
Monday.com
Notion
LogicGate
Smartsheet
Pipefy
Nintex
airSlate
tray.io
Files.com
ProcessMaker
Decisions
Zapier
Xceptor
Hims.ai
Flowfinity Wireless
Ubot
Bryter
Leapwork
Ushur
Tines
Accern
Syncari
Innoveo
Signzy
FormAssembly
Parabola
Array
HighGear
Tadabase
RoboMQ
GoodFlow
ZigiWave
Sora
Zluri
Hivewire
Fylamynt
Taskade
Anvil
Alloy Automation
Next Matter
Rattle
Polytomic
KissFlow
Phiona
Pandaflow
Levity
Hirio
Squarespace
BigCommerce
Webflow
Shopify
Shogun
Bubble
Duda
Primer
Wix
Jimdo
Yola
Memberstack
ConvertKit
Webnode
GoSite
Descript
Universe
Strikingly
Builder.io
Process Street
Zephr
Pipe17
Shorthand
Podia
Readymag
Maker
MemberSpace
GrowSurf
Outgrow
Pico
Candu
Zowie
OST
Unstack
UserGuiding
Code2
Jet Admin
Dashblock
Typedream
quest.ai
Siteoly
SAS
Position2
Qlik
Databricks
Alteryx
Airtable
Sigma Computing
Funnel
Upsolver
Peltarion
Oribi
SparkBeyond
Pixis
Lumiata
Kleene.ai
Obviously AI
Trevor.io
Octopus Data
JotForm
y42
Rows
Noogata
Facet Data
Coefficient
Spreadsheet.com
Cascade Labs
Akkio
June
DcodeAI
Intersect Labs
Coupler.io
Google
AWS
Apple
Quick Base
IFTTT
Ionic
BuildFire
AppOnboard
Voiceflow
Zype
Dropsource
Adalo
Vajro
Glide Apps
Thunkable
Appy Pie
Bloks
PlugXR
Bizness Apps
Abbacore
Kodular
Play
Draftbit
Shoutem
SandBox Commerce
Cameraah
Nwicode
Appdrop
V One
Stencyl
Yahaha Studios
GameSalad
Dorian
Rive
GRID

The Disruptors

Publicly listed e-commerce platforms and private business application tools receive the most funding

Shopify is the largest company on our disruptor list with over USD 2.0 billion in 2020 revenue and a market capitalization of over USD 180 billion (August 2021). Wix, Squarespace, and BigCommerce, which are both publicly traded, also make our list of disruptors.

Among private companies, leading workflow automation provider Klaviyo had received the most funding as of August 2021, along with business application tools Airtable and Unqork.

Business Application

?

Disruptors

?
Funding in USD Millions
Smartsheet
Public - Market cap USD 8.0 bn
WalkMe
Public - Market cap USD 1.4 bn
Airtable
1353
Unqork
365
Odoo
319
Coda
240
Ada
191
CaptivateIQ
165
Tulip
153
Ceros
133
Jebbit
92
Tonkean
83
Reprise
82
Kore.ai
74
EasySend
72
Walnut
56
Typeform
52
Flashpoint
49
Unit21
47
Famous
37
Betty Blocks
36
Skuid
32
Instanda
28
Knak
25
Stacker
23
Uizard
19
Tiled
18
Demostack
17
Callvu
16
Softr
16
Innoveo
15
Monolith AI
14
Autify
13
Forma.ai
13
EverAfter
13
Anima
13
FormAssembly
13
Squirro
12
Dyspatch
11
Landbot
10
Adalo
10
Mobius Labs
7
Heyflow
6
Druid
6
Enable.us
5
CatalystXL
4
Monetize360
3
Knack Inc.
Unknown
JotForm
Unknown
Flowfinity Wireless
Unknown
Watchlist
?
Octane AI
Intuiface
Polymer
Uiflow
SpecTrust
Tourial
HelloFlow
Full Speed Automation
Judo
Index
Joget
Lang.ai
Mailmodo
Reflect
Dealtale
Pattern Health
Blobr
MuukLabs
Yapp
Zammo
Cognito, LLC
Abbacore
22apps
Mightyforms
Ampstor

Workflow Automation

?

Disruptors

?
Funding in USD Millions
Monday.com
Public - Market cap USD 14.8 bn
Smartsheet
Public - Market cap USD 8.0 bn
Klaviyo
679
Formstack
425
Notion
343
LogicGate
156
Pipefy
139
Nintex
135
airSlate
130
tray.io
109
Bryter
89
Leapwork
72
Files.com
47
ProcessMaker
45
Ushur
42
Tines
41
Decisions
40
Accern
26
Syncari
24
Sora
19
Innoveo
15
Signzy
13
FormAssembly
13
Parabola
10
Taskade
5
Anvil
5
Rattle
3
Zapier
1
Flowfinity Wireless
Unknown
Xceptor
Unknown
HighGear
Unknown
Hims.ai
Unknown
Tadabase
Unknown
RoboMQ
Unknown
Ubot
Unknown
Watchlist
?
Zluri
Hivewire
Fylamynt
Alloy Automation
Next Matter
Polytomic
Array
Levity
KissFlow
Hirio
Phiona
GoodFlow
Pandaflow
ZigiWave

Web Sites and e-commerce applications

?

Disruptors

?
Funding in USD Millions
Shopify
Public - Market cap USD 142.7 bn
Wix
Public - Market cap USD 8.2 bn
Squarespace
Public - Market cap USD 3.7 bn
BigCommerce
Public - Market cap USD 2.3 bn
Webflow
215
Shogun
115
Bubble
106
Duda
96
Primer
73
GoSite
60
Descript
50
Universe
47
Jimdo
29
Yola
25
Strikingly
18
Builder.io
17
Process Street
15
Zephr
11
Zowie
6
Memberstack
2
Typedream
Unknown
Maker
Unknown
Webnode
Unknown
MemberSpace
Unknown
Watchlist
?
Pico
Pipe17
Shorthand
Candu
OST
Unstack
Podia
UserGuiding
Code2
Readymag
Jet Admin
Dashblock
ConvertKit
quest.ai
GrowSurf
Siteoly
Outgrow

Spreadsheets, databases and data science

?

Disruptors

?
Funding in USD Millions
Airtable
1353
Sigma Computing
381
Funnel
134
Pixis
124
Lumiata
45
Upsolver
42
Peltarion
37
Oribi
28
Rows
25
Kleene.ai
16
Noogata
12
Coefficient
7
Spreadsheet.com
6
Cascade Labs
5
Akkio
3
JotForm
Unknown
SparkBeyond
Unknown
Watchlist
?
y42
Facet Data
Obviously AI
June
DcodeAI
Intersect Labs
Trevor.io
Octopus Data
Coupler.io

Mobile Application

?

Disruptors

?
Funding in USD Millions
IFTTT
63
AppOnboard
62
Ionic
25
Voiceflow
24
Zype
17
Dropsource
11
Adalo
10
Shoutem
2
SandBox Commerce
0
Appdrop
Unknown
PlugXR
Unknown
BuildFire
Unknown
Bizness Apps
Unknown
Kodular
Unknown
Watchlist
?
Play
Vajro
Draftbit
Glide Apps
Thunkable
V One
Cameraah
Appy Pie
Abbacore
Bloks
Nwicode

Gaming Apps

?

Disruptors

?
Funding in USD Millions
Yahaha Studios
81
Rive
4
Stencyl
Unknown
Watchlist
?
GameSalad
Dorian
GRID

Smartsheet

Smartsheet is a no code spreadsheet-centric SaaS platform offering collaborative work automation solutions to build cross-platform processes, and business-driven web and mobile apps using 3 main tools: 1) Control Center, a Smartsheet tool that automates project creation, aggregating portfolio reporting and managing change, 2) WorkApps, a tool that allows users to build apps using Smartsheet and third party content like Tableau dashboards or Google Docs, and 3) Bridge, a tool that enables users to connect data across systems and automates routine tasks.

The platform is integrated with Microsoft, Atlassian, Salesforce, Dropbox, and Amazon Web Services (AWS). As of September 2021, Smartsheet served eight million customers (including 1 million paid customers) in more than 190 countries and is deployed by about 100,000 firms, including Google, Netflix, Cisco, Roche, and SAP, with reportedly over 75% of Fortune 500 companies using its solutions. The platform, offered in eight languages, operates a subscription model starting at USD 7 per user per month. The company has offices in Boston, London, Edinburgh, and Sydney.

During 2018–2019, Smartsheet was active in the M&A market, acquiring 10,000ft (a project management tool), TernPro (the developer of Slope software), and Converse.AI (a business automation bot developer). Its most recent acquisition was in September 2020, when it acquired the digital asset management platform Brandfolder. 

In April 2018, Smartsheet was listed on the NYSE and raised USD 150 million in its IPO at a valuation of USD 1.48 billion. In FY2021, the company reported USD 386 million in revenue (up 42% YoY). The company guides for revenue to reach USD 510–USD 515 million (implying a 32%–34% YoY growth) in FY2022. The company is yet to turn profitable and guides for adjusted loss per share to amount to USD 0.36–USD 0.44 in FY2022 (compared to USD 0.55–USD 0.62 in FY2021).

Segment:
Business Application
Total funding:
USD 152.2 million
Competitors:
Airtable, monday.com, Notion, Formstack, Coda
Disruptor Funding History

Business Application:

Smartsheet
WalkMe
Airtable
Unqork
Odoo
Coda
Ada
CaptivateIQ
Tulip
Ceros
Jebbit
Tonkean
Reprise
Kore.ai
EasySend
Walnut
Typeform
Flashpoint
Unit21
Famous
Betty Blocks
Skuid
Instanda
Knak
Stacker
Uizard
Tiled
Demostack
Callvu
Softr
Innoveo
Monolith AI
Autify
Forma.ai
EverAfter
Anima
FormAssembly
Squirro
Dyspatch
Landbot
Adalo
Mobius Labs
Heyflow
Druid
Enable.us
CatalystXL
Monetize360
Octane AI
Intuiface
Polymer
Uiflow
SpecTrust
Tourial
HelloFlow
Full Speed Automation
Judo
Index
Joget
Lang.ai
Mailmodo
Reflect
Dealtale
Pattern Health
Blobr
MuukLabs
Yapp

Workflow Automation:

Monday.com
Smartsheet
Klaviyo
Formstack
Notion
LogicGate
Pipefy
Nintex
airSlate
tray.io
Bryter
Leapwork
Files.com
ProcessMaker
Ushur
Tines
Decisions
Accern
Syncari
Sora
Innoveo
Signzy
FormAssembly
Parabola
Taskade
Anvil
Rattle
Zapier
Zluri
Hivewire
Fylamynt
Alloy Automation
Next Matter
Polytomic
Array
Levity
KissFlow
Hirio

Web Sites and e-commerce applications:

The Incumbents

Tech giants play catch-up with emerging no-code concept

Big tech companies and cloud platforms are still new to NDCPs. For big tech companies such as Apple, Google and Microsoft, NDCPs (commonly based on the platform-as-a-service business model, or PaaS) are a potential revenue line. Big tech’s current legacy developer platforms have not yet gained the kind of traction that disruptors have.

Business Application
Workflow Automation
Spreadsheets, databases and data science
Web Sites and e-commerce applications
Mobile Application
Gaming Apps
In House Development
M&A
Partnership
Investment

Notable Investors

No investor data is available

Funding data are powered by Crunchbase
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