Additive manufacturing (AM) refers to the manufacturing of 3D objects—components, parts, or entire products—by systematically adding material, layer upon layer, according to software-based instructions (usually a CAD program). The materials used could be metal, polymer, or ceramics.
AM technology has many advantages over conventional manufacturing, including the ability to innovate faster and produce intricate, lightweight, and durable designs with low material wastage and at a moderate cost. As such, AM is increasingly used for various industrial applications. The most prominent use case has been rapid prototyping. However, other use cases are picking up, including tooling, masking, jigs, and fixtures as well as the development of end-use parts.
The widespread adoption of AM technology was triggered by the expiry of several early patents during the 2009–2014 period. This was followed by an influx of companies developing proprietary technologies aimed at overcoming the drawbacks of AM like improving print speed to enable high-volume production. These proprietary AM technologies combined with AI, robotics, and cloud connectivity are taking the industry to new heights.
Additive manufacturing has gained widespread adoption across diverse sectors, with prominence in the industrials and consumer discretionary sectors. This specifically includes the machinery subsegment for industrials as well as the auto components subsegment for consumer discretionary.
The adoption rates for product development components have been relatively high, as additive manufacturing enables the relatively faster and more cost-efficient development of parts with the desired design requirements. Moreover, additive manufacturing often reduces the overall number of components required to assemble the final product. The technology has also been used to develop manufacturing aids like tools, molds, jigs, and fixtures, as it can create durable parts with the required strength characteristics.
We have identified key additive manufacturing use cases below:
The most popular segment in the AM industry appears to be on-demand manufacturing. Players in this segment offer even small-scale manufacturers a viable entry point into the AM ecosystem, enabling the use of 3D printing tech without the upfront set-up cost. Most incumbents also operate in this segment and enable customers to access these services virtually. Typically, this means that customers can request quotes and order 3D-printed products and parts online. Incumbents regard these digital platforms as key differentiators; for instance, on-demand manufacturer FATHOM has patented its online price quotation system for 3D-printed objects.
The 3D printers segment has also fared well, with most well-established disruptors operating in this segment. Companies that develop 3D printer systems typically offer their own software and materials while operating through a network of distributors. They also partner with other companies to jointly develop technologies and complementary offerings. For example, incumbent TRUMPF has partnered with material technology startup Equispheres to use its AM powders on TRUMPF’s 3D printers.
Most disruptors either sell 3D printers or operate as on-demand manufacturers, with some even engaging in both segments. Most companies in these two segments are still in the m inimum viable product or g o-to-market stages, although several have transitioned into the e xpansion stage. Comparatively fewer startups operate in the AM materials, AM software, and post-printing solutions segments, with most being g o-to-market -stage players. In part, the relative popularity of segments like 3D printers may stem from the all-inclusive and end-to-end nature of these solutions. 3D printer companies typically offer their own AM materials and software, reducing the demand for third-party, standalone materials and software providers. To remain relevant, AM materials, software, and post-printing companies have worked to create solutions compatible with other AM players. For example, post-printing solutions provider Postprocess Technologies’ software and hardware are compatible with the products of major AM players like 3D Systems, Nexa3D, hp, Carbon, and Desktop Metal.
By mid-2022, early entrants like Desktop Metal, Carbon, Markforged, 3D Systems, Formlabs, and Velo3D had collectively raised over USD 2.5 billion. Among these, Desktop Metal achieved unicorn status with a Series E round in 2019 before listing on the NYSE in 2020. Privately held companies Carbon and Formlabs also achieved unicorn status through Series E funding rounds in 2019 and 2021, respectively.
Most of the disruptors enter the market with proprietary technology featuring variations on core underlying tech to enable differentiation. Since AM technologies are yet to achieve peak utilization relative to traditional manufacturing methods like CNC machining, there remains intense market competition, as AM companies constantly look to enhance print speed and enable high-volume printing.
Most incumbents entered the additive manufacturing (AM) space after several patents in fused deposition modeling (FDM) and stereolithography (SLA) expired during 2009–2014, reducing the cost of the technology.
HP, a leader in the 2D printer market, was one of the earliest to actively engage in the space, expanding its portfolio from 2D to 3D printers by leveraging favorable market dynamics. Comparatively, manufacturing conglomerates like Siemens and General Electric (GE) first started using AM tech to achieve productivity gains in their operations. It was only later that they started offering AM solutions to third parties, growing through in-house tech development and acquisitions. Through a combination of in-house expertise and partnerships, these incumbents offer a range of products from selling 3D printers, software, and materials to offering on-demand manufacturing services.
The majority of incumbents, like Fast Radius, Xometry, Shapeways, Fictiv, Proto Labs, and FATHOM, operate only in the on-demand manufacturing segment by offering digital manufacturing services. These companies use AM tech as well as other conventional manufacturing technologies like CNC machining and injection molding.
Other incumbents include engineering software providers like ANSYS and Autodesk as well as specialty material providers for manufacturers like Allegheny Technologies Incorporated (ATI) and PyroGenesis.
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